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  • Sep. 12th, 2008 at 11:14 AM
music — lady gaga — fur hood
Finished my first ad today for school. :) I'm pretty proud of it. We had to look up brand logos on this one website that has vector images of logos for free download, and I stumbled across the logo for Ayumi Hamasaki. I didn't find logos for anything else I'd rather advertise, so I decided to do an ad for her Complete Singles collection since the timing is fortuitous. The requirements for this ad were the use of only one color (black counts as a color) and only one font family. I chose Pantone 119 C and Myriad Pro. This ad was made primarily in InDesign CS3, with peripheral help from Photoshop CS3 and Illustrator CS3.



There will be peer critique at 1:45, I'll probably update sometime afterward with the results of that. I'm anticipating stuff like the fact that I didn't put the record label, website, or price of the albums on there (forgot about that stuff until I had already printed it out), and maybe confusion over all the white space, but I'm fond of a lot of negative space and I intentionally weighted most of the substance of the ad to the bottom.

In any case, glad to see this one completed! Happy weekend to me.

EDIT: Critiques went pretty well. I did a lot of critiquing of others, since a lot of the class seemed to just want to say nice things and what use is that, so once I came around I was expecting some revenge on their part. It didn't really happen, though. One girl did mention all the white space, and how everything was on the bottom, but I explained that the negative space was on purpose and the teacher said it worked really well, and the rest of the class consequently agreed with her. [info]kotszok, a couple other people said it looks like a movie poster, and a few more said that it "screams 'Japan'". One girl said she could easily see it on a page of an Asian magazine. The teacher seemed like a big fan of the ad in general. All in all, I'm quite pleased with myself.

Comments

[info]exchangediary wrote:
Sep. 12th, 2008 05:13 pm (UTC)
Laura, that is effing awesome! I really love the way you positioned the majority of the content on the bottom & the way that the "tagline" or whatever ties in with the visual of the graphic is fabulous!

I'm so excited that you're in a program where you're going to be able to do stuff like this all the time. I can't wait to see more of your work!

EDIT: DUH, I can't believe I forgot to say good luck with your critique!

Edited at 2008-09-12 05:14 pm (UTC)
[info]mei_yanohi wrote:
Sep. 12th, 2008 05:36 pm (UTC)
Wow, thanks so much Kathee! I'm really glad you noticed the concept part of it, that was an important part. I didn't want to do something that just looked good, I wanted to have a concept too.

Things were going sort of slowly up until now, but I had a good time doing this ad and I'm looking forward to doing more stuff like this. It's sort of nervewracking trying to come up with an idea, but once you get a good one it's not bad from there.

Thanks for the well-wishes!
[info]malika wrote:
Sep. 12th, 2008 05:16 pm (UTC)
I like!
[info]mei_yanohi wrote:
Sep. 12th, 2008 05:36 pm (UTC)
Thanks!
[info]kotszok wrote:
Sep. 12th, 2008 05:17 pm (UTC)
Ooooh, it looks like a movie poster, very nice.

I've never seen prices on ads...
[info]mei_yanohi wrote:
Sep. 12th, 2008 05:37 pm (UTC)
Me either, but who knows what people will say.

Thanks for the compliment! :D
[info]kyrakitty wrote:
Sep. 12th, 2008 07:26 pm (UTC)
Looks good, looks good.
[info]mei_yanohi wrote:
Sep. 12th, 2008 07:26 pm (UTC)
:3 I'm glad you think so.
[info]fauxfaia wrote:
Sep. 12th, 2008 07:30 pm (UTC)
I'm glad your critique went well! I like this ad too. The only thing I'm kinda on the fence about is the colour, but then again, I've never been a fan of bronze-y shades. But that's just personal preference!
[info]yeah_itsme wrote:
Sep. 18th, 2008 02:29 pm (UTC)
wow, that is pretty bitchin'

unexpected color that took my eyes a bit to get used to, but definitely cooler than black and white.

you're going to pwn everyone in the class
( GET DOWN )

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